The Marian Finucane Show on RTÉ Radio 1 is to be sponsored by Irish-owned independent Sunday newspaper, The Sunday Business Post.
The show is broadcast between 11am – 1pm every Saturday and Sunday and currently has 387,000 listeners on Saturdays and 322,000 on Sundays.
Brokered by Carat Ireland, the sponsorship deal includes eight sponsor-credited stings per week, cross-station on-air promotions on Morning Ireland, Liveline, Playback and Sunday with Miriam, as well as podcast and homepage sponsorship.
Tara Farrell, Sponsorship Manager, RTÉ Radio says: “2016 continues to a be a superb year for RTÉ radio sponsorship. We are delighted to welcome The Sunday Business Post to the roster of premium brands who continue to choose RTÉ Radio 1. This sponsorship represents another strong endorsement of RTÉ’s radio programming and our consistency in engaging audiences throughout the day and throughout the week.”
Commercial Director of The Sunday Business Post, Siobhan Lennon added: “The Marian Finucane Show is a national institution and we are delighted to be associated with it. The Sunday Business Post stands for independent journalism on a Sunday. As an Irish-owned independent newspaper in the Sunday market, we feel that our product and values as a newspaper make for a perfect fit with The Marian Finucane Show.”
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