Wise Buddah Jingles are the new site-sponsor of the radio industry’s only dedicated news site, RadioToday.
The jingle company, which has created imaging for many radio stations in Ireland over years, including Cork’s 96fm and Classic Hits 4fm, has signed up for the next 12 months.
The company is also expanding with new products including No Sheet Music and IMGR, which recently launched at RadioDaysEurope.
Wise Buddah Co-Owner and Director Paul Plant said: “This is a really exciting time for us as we begin 2014 with the launch of two brand new entities – our production music library No Sheet Music as well as a brand new production platform IMGR, which is a totally unique and revolutionary new service.
RadioToday owner Roy Martin: “With the much valued continued support of Wise Buddah we’re able to continue and expand RadioToday to bring even more news and features for the Irish radio industry every day. We’d like to thank Wise Buddah and look forward to working with them for many years to come.”
Wise Buddah has taken sponsorship of the main site, plus the weekly newsletter sent to hundreds of radio people each Friday, Seven Days in Radio.
Paul Plant added: “We know Roy and the team at RadioToday really well, and we know that their brand is a market leader in terms of radio news, stories and entertainment, so to extend our sponsorship to RadioToday.ie was an easy decision. The Irish market has a wealth of great radio stations with great radio content, and we’re delighted to be sponsoring the place that everyone comes to, to hear about it first.”
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