JNLR: Press and social promotion for Q2 2018

Written by RadioToday Ireland

Here’s how the latest radio listening figures for the second book of 2018 was reported by the stations and the media.

Starting off with the press releases around the regions:

Cork’s RedFM has achieved its highest market share in its 16 years on air. The average quarter hour listening between 7.00am – 7.00pm now stands at 38,100 every 15 minutes. This is the highest number across all local stations in Ireland. It also has a market share of 25.0%.

Speaking about the results CEO of Cork’s Red FM Diarmuid O’Leary said, “We are delighted with the latest JNLR results which are the highest in the stations history and keep us at the top of radio listening in Cork. The fact that we now have trebled our market share since we re-launched in 2014 is a testament to the great talent we have in Cork’s Red FM”.

Limerick’s Live 95FM is again the most listened to radio station in Limerick City and County. 65% or over 100,000 Limerick people tune-in weekly

Station Director of Live 95FM, Joe Nash said: “We are pleased and proud to have maintained our position as the most listened to radio station in Limerick. The power of radio in general is obvious from this survey, again showing 85% of Limerick people are tuning-in to a radio station every day. We are honoured to play our part and serve the people of Limerick – they are at the forefront of everything we do on a daily basis.”

“I also want to sincerely thank the team on the air and behind the scenes here at the radio station, whose ability and hard work continue to deliver a service that the listeners of Limerick tune-in to, in significant numbers and thanks are also due to our loyal advertisers, for their continuing support,” he said.

Radio Nova has increased its daily reach by 12%, bringing its total daily listenership to 77,000. Daily reach increases from by 12% from 66,000 to 77,000, while weekly listenership increases from 137,000 to 144,000 (5%).

“We’re delighted, as always, to have attracted more listeners to Radio Nova. We’ve developed our programming lineup significantly over the past few months, with the addition of the new Colm & Lucy Breakfast show and a general shakeup of the station’s output”, says Kevin Branigan. “Today is a great day for us”.

Today FM has recorded audience growth across its flagship shows including Ian Dempsey, Muireann O’Connell, Dermot & Dave and Matt Cooper.

The latest figures show that that national station’s weekly reach increased by 6,000 (book on book / 23,000 year on year) bringing its current weekly audience to 884,000, which is 34,000 ahead of 2FM.

Ian Dempsey continues to thrive at breakfast (7am-9am) with an audience of 167,000 (+4,000) giving him the position of the biggest Breakfast Show on independent radio.

Dermot & Dave welcomed 5,000 new listeners in this quarter, bringing their audience to 167,000. Commenting on the results, Dermot & Dave said: “We’re thrilled with today’s figures. It’s been a rollercoaster since we moved to mid morning, 18 months ago. We have a great team working with us, a sound bunch of listeners and just really enjoy what we do. It’s important to celebrate the good days too!”

Muireann O’Connell, whose lunchtime show on Today FM is just 6 months old, was also celebrating an increase of 5,000 listeners bringing her audience to 106,000. Muireann commented: “I’m absolutely delighted for the team, we love the show and when we saw the results, we had a bloody good dance in studio – thankfully there were no cameras present!”

Matt Cooper’s The Last Word recorded a 3 year high of 141,000 listeners (+3,000). The Last Word has grown by 10,000 listeners in the past year alone.

At the weekends, Phil Cawley saw his Sunday audience jump by 10,000 to 89,000 while Declan Pierce’s ‘Block Rockin’ Beats’ on Saturday nights (6-9pm) grew 7,000 to 28,000.

Keith McCormack, CEO, Today FM said: “We’re delighted to see new audiences are coming in enjoying our great line up. Today FM is 18 months into a new strategy and although we’ve experienced some challenges along the way, it’s great to see growth of this kind in such a short period”

Adelle Nolan, Today FM Programme Director commented: “Today FM has some of the most talented presenters in the country. They love what they do and I think the listener hears that. Ian, Dermot & Dave, Muireann and Matt all increased their audience and we’re thrilled.

By putting our entertaining personalities & music front and centre we have seen even further growth as the number one station for 20-44 year olds in the country.

In addition to today’s strong performance, we’ve had a great few months in Today FM , from the launch of our new music streams to Live for Music at Vicar street, a number of heavy hitting exclusive interviews to a packed weekend at Longitude and Electric Picnic on the horizon, it’s about getting out there and meeting our listeners”.

Also, at Communicorp, Newstalk has grown its listenership by 64,000 over the past year to achieve a record weekly reach of 771,000 listeners.

On the key audience measurement of Market Share, Newstalk has achieved an all-time high of 6.7% nationally and a record high of 11.1% in Dublin. Newstalk has also overtaken RTE 2FM on Listened Yesterday.

Speaking about the latest JNLR figures, Chris Doyle from Newstalk said: “We are delighted with the results for Newstalk, which show great performances from all our weekday and weekend prime-time programmes. The Pat Kenny Show and Off The Ball have registered all-time high figures and our afternoon programmes with Ciara Kelly, Sean Moncrieff and Ivan Yates are showing very strong growth proving that the Newstalk schedule and content is connecting with the audience.”

Key figures for Newstalk programmes:

Newstalk Breakfast – Reach 126,000 (Flat book-on-book, Up 7,000 year-on-year)
Pat Kenny Show – Reach 152,000, an all-time high (Up 4,000 book-on-book, 1,000 year-on-year)
Lunchtime Live (Ciara Kelly) – Reach 102,000 (3,000 book-on-book, up 4,000 year-on-year)
Moncrieff – Reach 87,000 (Up 4,000 book-on-book, up 10,000 year-on-year)
Hard Shoulder (Ivan Yates) – Reach 153,000 (Up 8,000 book-on-book, up 23,000 year-on-year)
Off The Ball – Reach 57,000, an all-time high (Up 3,000 book-on-book, up 6,000 year-on-year)

And over at RTÉ…

RTÉ continues to reach over 2 million radio listeners with 2,014,000 or 53% of the Adult 15+ population tuning in every week (+25,000 YoY and +5,000 BoB). RTÉ Radio 1 is still the only station with a weekly reach of over 1 million at 1,390,000 (-6,000 BoB and -14,000 YoY) and RTÉ 2FM has a weekly reach figure of 850,000/22% of Adults 15+ (-3,000 BoB and +59,000 YoY). RTÉ lyric fm has 277,000 listeners on a weekly basis (-1,000 BoB and -28,000 YoY).

Jim Jennings, Director of Content, said: “RTÉ continues to reach over two million radio listeners, delivering to 53 percent of the Adult 15+ population right across the week. The wide range of programming, across Radio 1, 2FM and lyric fm, means that our audiences continue to tune in in huge numbers. RTÉ continues to deliver the top 20 most-listened-to programmes in the country, and has seen significant gains across weekday and weekends on Radio 1. I’m really happy to see 2FM grow its share (BoB) across the weekday and weekend schedule, with lyric fm continuing to maintain a strong audience.”

RTÉ RADIO 1:

Morning Ireland is the most listened to radio programme in Ireland, with 438,000 listeners (+7,000 BoB).

Liveline now has 381,000 people tuning in to Joe Duffy on weekdays (+11,000 BoB), the second most listened to programme in Ireland.

News at One with Aine Lawlor and Claire Byrne has gained 21,000 listeners (YoY) now reaching 346,000.

The Ray D’Arcy Show has moved up the list of top twenty programmes in Ireland to place 15th, with 219,000 listeners (+14,000 BoB), increasing reach to 6% (+1% BoB).

The Ryan Tubridy Show has increased listenership by 7,000 BoB, with 311,000.

Today with Sean O’Rourke sees gains of 12,000 BoB, now with a weekday listenership of 307,000.

The Marian Finucane Show reaches 329,000 listeners on Saturday (+5,000 BoB) and 321,000 on Sunday mornings (+13,000 BoB).

Drivetime with Mary Wilson has 228,000 listeners, (+2,000 BoB).

Saturday Sport continues to grow in this book, with 230,000 listeners turning in (+16,000 BoB and +50,000 YoY). Sunday Sport has also made further gains, with 217,000 listening (+1,000 BoB and +15,000 YoY).

The Business with Richard Curran has gained 8,000 listeners YoY, with 307,000 tuning in on Saturday mornings.

Other weekend gains see Playback with Marian Richardson rise by 20,000 BoB, now 295,000 listeners and Sunday Miscellany increases listenership by 30,000 BoB to 260,000.

Speaking this morning, Head of RTÉ Radio 1, Tom McGuire: “The loyalty of more than a million people to select RTÉ Radio 1 as their first choice for conversation, information and entertainment is testament to the dedication of programme makers, presenters and staff who value the trust placed in them by our audience and deliver shows that are appreciated and enjoyed by a wide and varied audience”.

RTÉ 2FM:

Breakfast Republic at 186,000. Retains the number 20 spot in the country and up 8,000 YoY.

The Nicky Byrne Show with Jenny Greene remains static BoB at 148,000 and up 4,000 (YoY).

The Tracy Clifford Show has grown 5,000 listeners (BoB) to 134,000 and 10,000 listeners (YoY).

The Eoghan McDermott Show increases listenership to 144,000, up 8,000 (BoB) and a massive 26,000 (YoY).

Game On grows 1,000 (BoB) and 4,000 listeners (YoY).

The Louise McSharry Show increases 1,000 (BoB) and 3,000 (YoY).

Dan Hegarty – The Alternative is static with 12,000 with an increase of 2,000 (YoY).

Dan Healy, Head of Radio Strategy and RTÉ 2FM remarked: “Firstly a huge thanks to our audience – this is the sixth survey in a row that 2FM has increased it’s share for A15-34. We have seen an increase in 15-34 market share from 11.8% to 14.2%, an increase of 20% since this time last year.

“Our daytime schedule is performing extremely well, we are the number 1 national station for 15 – 34’s. 2FM currently has a 14.2% share for A15-34 (up +2.4pts YoY and +0.6pts BoB)*. The Eoghan McDermott Show has experienced significant growth with the under 35’s. At the weekends we are growing the future with Aifric O’Connell, Stephen Byrne and Emma Power all doing well.

“The 2FM programming teams continue to work hard for the benefit of the audience and their endeavors are clear to see in these results”.

RTÉ lyric fm

RTÉ lyric fm reaches 277,000 Adults weekly and 126,000 Adults 15+ every weekday.

The station has a market share of 1.8% for adults 15+

Marty in the Morning programme reaches 41,000 adults 15+

Niall Carroll’s Classical Daytime reaches 28,000 adults 15+

The Full Score with Liz Nolan reaches 36,000 adults 15+

Lorcan Murray’s Classic Drive reaches 44,000 adults 15+

The Mystery Train with John Kelly reaches 24,000 adults 15+

Movies and Musicals reaches 39,000 adults 15+ (Saturday).

The Hamilton Scores reaches 33,000 adults 15+ (Saturday)

Speaking earlier today, Head of RTÉ Lyric fm, Aodán O’Dubhghaill said: “This is a consistent performance from RTÉ lyric fm; the station strives to offer its loyal listeners a constant source of escape and engagement. It’s reassuring that our programmes mean so much to the lyric listener. Today and tomorrow RTÉ lyric fm will continue to nurture classical music in all its forms and offer the audience a station where life really does sound better”.

Why isn’t my station listed here?: We don’t have full access to the listening figures so can only report on what station send us. If you want to be included, please send is your figures to news@radiotoday.ie



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