Bank of Ireland is the new sponsor of Newstalk’s flagship weekend business show ‘Down to Business’.
Hosted by Bobby Kerr, ‘Down to Business’ is a lively show focusing on Irish businesses and industry. It talks to the people behind Irish businesses, both big and small, to get their insights into the opportunities and challenges they are facing and what it takes to be successful.
The show, which Bobby has hosted for eight years, currently has an all-time JNLR high of 123,000 listeners.
Speaking about the new sponsorship, Chris Doyle of Newstalk, said: “We are delighted to announce Bank of Ireland as the new sponsor of ‘Down to Business’. We are looking forward to working with Bank of Ireland in the coming months and continuing to listen to Bobby’s insights and analysis on the latest news shaping the business world.”
Commenting on the announcement, June Butler, Head of SME Banking said: “We are delighted to announce our sponsorship with ‘Down to Business’ on Newstalk. As Ireland’s leading retail and commercial bank, we want to provide the best support and advice to Irish business.”
“Our new partnership with Newstalk provides an excellent way for us to reach out to Ireland’s SMEs and provide meaningful advice from our sector experts on a range of topics from financing to Brexit. We are looking forward to working with Bobby and team on the partnership.”
The sponsorship deal is set for a 12 month period.
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