Beat 102-103 has got together with Kilcohan Park Greyhound Stadium to run a new promotion called Beat’s Big Woof.
As the station prepares to hand over on-air duties to two doggy DJs for one night only, Beat 102-103 wants a little help from listeners.
In what has fast become one of Beat’s most far-fetched promotions to date, hundreds of listeners have hounded them with details of their dogs that could potentially host a one-off show on Sunday, June 23rd.
Commenting on Beat’s Big Woof, Beat Sponsorship & Promotions Manager, Dave Shaw told RadioToday: “At Beat we’re always looking to the future and searching for the best ways to serve our audience. We discovered a huge gap in the market: radio for dogs, BY dogs! Who knows? This could be the first step in a radio ruffolution.”
More details at beat102103.com/woof