The Coffin Lock-In by Beat 102 103 has been won after a woman from Kilkenny guessed the closest time to one hour whilst locked in the special coffin.
The winning victim was Deborah Kelly who stayed locked in the coffin for 57 minutes to win.
Before entering the coffin, Deborah explained to Beat Presenter Andy Mac why she so desperately wanted the cash “I have dentist fees of approx €1000 to fork out in next month and as a single mam paying €800 rent a month I think I could do with having my dental bills paid so I can have a life between now and Christmas.”
A Coffin Cam was erected inside the coffin so the contestants could be viewed via a live stream online, from the pop-up Beat & Sons Funeral home in City Square Shopping Centre, Waterford.
Beat Boss Gabrielle Cummins is delighted by the public reaction to this spooky competition: “I had heard about the concept but it had never been done here in Ireland before so I thought this is a good fit for Beat’s audience and an ideal way for us to really get people in the mood for Halloween!”
She added “We were inundated with queries to the station and the pop-up funeral home has been causing quite a stir online & on the street. We’ve worked with City Square manager Alan Weston and his team before so we’re delighted to be partnering with the shopping Centre again for another ‘first’ for Beat in terms of bringing an innovative promotion that gets people talking, across the South East & beyond”.