Highland Radio improve sales with NRS Media
Donegal based local station Highland Radio have reported an increase in sales after taking up the services of worldwide group New Revenue Solutions (NRS).
Highland Radio have 88,000 weekly listeners and 62% market share, making them the number one local radio station in Ireland.
The station say they have used NRS Media’s Hybrid model to reach 58 new customers and reinvigorate their sales team.
Fionnuala Rabbit, Managing Director of Highland Radio, explains the effect that signing up with NRS has had on the station in a video which can be seen here.