Ulster Bank continues Mary Wilson sponsorship
Ulster Bank has renewed its sponsorship deal with RTÉ Radio 1’s Drivetime with Mary Wilson.
The Bank will continue to sponsor the show, which airs from 4.30pm to 7pm each weekday, until October 2016.
Eddie Cullen, Managing Director of the Commercial Banking Division at Ulster Bank said: “We are delighted to have recently renewed our sponsorship of RTÉ Radio One’s ‘Drivetime’ programme. With a daily reach of 218,000 adults, this sponsorship reflects Ulster Banks commitment to supporting business customers. It also allows us showcase what we are doing to help them achieve their ambitions through promoting key business propositions.”
The new sponsorship term will commences on the 20th October and will include 30 sponsor-credited stings a week, online and podcast sponsorship.
Tara Farrell, Sponsorship Manager, RTÉ Radio said, “We are pleased yet another RTÉ Radio 1 sponsor has chosen to renew their sponsorship for a second term. We have very much enjoyed working with Ulster Bank this past 12 months and look forward to furthering this partnership into 2016 and beyond.”